How To Use Embody Volumizing Foam For Any Hair Type

One of the most common complaints about using any kind of volumizing product is the drying effect it can have. That’s primarily because many of the products in this category rely on ingredients that swell the cuticle for body or use sticky additives for hold. That brittle feel in the short term can result in dry, frizzy hair in the long term when these products are used over and over again.

Embody Volumizing Foam takes things up a notch AND keeps things feeling soft and healthy, both instantly and over time. How? It all starts with Hemisqualane.

The magic molecule that all of our products are formulated around, Hemisqualane produces increased strength, shine and smoothness in a way that’s superior-to-silicone due to its ability to penetrate the hair shaft. This means it's actually able to improve the feel and health of your hair with every single pump.

Volume Boosting Enhancer, a sustainable, naturally derived polymer instantly plumps up hair’s volume and gives it lasting style memory to keep your style major all day.

We achieve the thickness part with Biotin, also known as vitamin B7, to encourage more body from within. Instead of puffing the cuticle layer up on the outside of your hair, Biotin works by stimulating keratin production that will leave your hair feeling fuller without drying.

Marshmallow Root Extract rounds the ingredients list out, lending soft and hydrating hold while emphasizing and amplifying natural texture.

SUSTAINABILITY ALERT! Wanna know the other cool thing about the ingredients for this beauty? It actually revolves around some things that aren't on the list - propellants and aerosols. Each puff is delivered to your hands using air-infused technology, leaving your hair free to make it big without dragging the environment for filth in the process.

This silicone-free, non-drying styler is formulated for all hair types, so consider your hair density when deciding how much to use and you’re all set to create a gorgeous look. What’s hair density you may ask? Your hair density is a measure of how many hair strands you have per square inch on your head. Those of us with low density will want to start with 1 pump, while high density can do 2 or more. When in doubt, always start with less - you can always add more if needed!

Now that you’ve got that down, here’s our how-to for every hair type!

2a-4c hair types love Embody Volumizing Foam. Why? Two words - hydrated hold. Marshmallow Root Extract provides lasting hold while leaving your coils, curls and waves feeling and looking soft, shiny and healthy.

Wavy to curly hair (2a-3c): Pump desired amount into your hands, gather your wet curls in your palms from the bottom and squeeze up, gently scrunching the product into your hair. Diffuse for big, voluminous curls. (Skip to the ‘straight hair’ directions if you’d like to achieve a smooth, bouncy blowout).

Coily hair (4a-4c): Pump desired amount into your hands and smooth down wet hair from root to ends in small sections. Proceed with your preferred style by using a tangle teaser or Denman brush to detangle and define your natural texture then twist-out, braid-out, flexi-rod or wash-and-go to your heart’s desire.

Pump desired amount of Embody Volumizing Foam into your hands and apply to your damp roots for volume. You can apply whatever is remaining on your hands to the rest of your hair for increased body, or add 1-2 pumps of Blowout Styling Milk for heat-activated frizz control and 48 hour style memory. Dry your hair with a paddle brush until about 80% dry, and then round brush with a nozzle attachment on your dryer for a smooth, bouncy look.

Add 1 pump of Embody Volumizing Foam into your hands and apply to your damp roots for volume, smoothing whatever is remaining on your hands to the rest of your hair for increased body. Rough dry your hair until it’s about 80% dry, then round brush for a thicker, fuller look.

Add 1-2 pumps of Embody Volumizing Foam into your hands and apply to your damp roots for volume, smoothing whatever is remaining on your hands to the rest of your hair for increased body. Dry your hair with a paddle brush until about 80% dry, and then round brush with a nozzle attachment on your dryer for a smooth, bouncy look.

Add 2-3 pumps of Embody Volumizing Foam into your hands and apply to your damp roots for volume, smoothing whatever is remaining on your hands to the rest of your hair for increased body. Dry your hair with a paddle brush until about 80% dry, and then round brush with a nozzle attachment on your dryer for a smooth, bouncy look.