Smiling red haired model with long straight hair blown out with smiling Asian model with short straight black hair with blunt bang against a pink background.
Box and hair products of JVN Instant Style to Go Kit displayed with red gift bow against a green and pink background.
Box and hair products of JVN Instant Style to Go Kit displayed with red gift bow against a green and pink background.

EASY, ON-THE-GO STYLING

New Instant Styling To Go Kit keeps hair looking its best wherever you go.

IT'S TIME TO LOVE YOUR HAIR

Whether you’re embracing your natural texture or changing it completely - JVN empowers you to celebrate your beauty with haircare that makes it effortless

Whether you’re embracing your natural texture or changing it completely - JVN empowers you to celebrate your beauty with haircare that makes it effortless

White tube of JVN Curl Defining  Hair Mousse being pumped out by a hand forming a white pile of fluffy foam against a blue background
White tube of JVN Curl Defining  Hair Mousse being pumped out by a hand forming a white pile of fluffy foam against a blue background

NEW CURL DEFINING MOUSSE

72-Hour Curl Retention, Hydration & Frizz Control in One Easy Step

A male model pulling his curly hair to show definition and bounce against a light blue background.
Jonathan Van Ness surrounded with other hair models against a green background
Jonathan Van Ness surrounded with other hair models against a green background

DISCOVER YOUR PERFECT HAIR ROUTINE

Get personalized haircare recommendations when you take our 2 minute, expert stylist-crafted hair quiz.

SILICONE FREE
SULFATE FREE
COLOR SAFE
VEGAN
CRUELTY FREE
Jonathan Van Ness and other hair models smiling with great hair styles against a sky background
Jonathan Van Ness and other hair models smiling with great hair styles against a sky background

CREATED BY HAIR STYLIST, JVN

Growing up, Jonathan Van Ness struggled to find where they belonged—until they discovered the salon. It became a safe place of community, confidence, and beauty, where they embraced their own texture and learned to work with all hair types. Recognizing the need for accessible products that celebrate and enhance every texture, Jonathan set out to create a haircare range formulated for their client’s hair goals vs hair type – moisture, strength and volume – to bring out the best in everyone.