JVN allows everyone that uses it to find their best hair self, feel beautiful, and show the world that they can look better than ever, while being confident in their choice to bring clean beauty to their hair.- Jonathan Van Ness

Jonathan Van Ness

Jonathan Van Ness introduces JVN, a haircare line that sees all beauty, serves all beauty, and honors the uniqueness in each of us. Driven to change the beauty industry from within, Jonathan combined the best in effective and clean ingredients, creating an innovative, first of its kind haircare collection that celebrates hair health and the uniqueness of each person. Through patented, award-winning hemisqualane, JVN was born. Before he was an author, podcaster, and TV personality, Jonathan Van Ness was a professional hairstylist working between Los Angeles and New York. Using his platform, Jonathan now brings his unique blend of inclusivity, self-care, and positivity to the haircare industry so that everyone can be their most gorgeous self.

SUSTAINABILITY PROMISE

MADE WITH CLEAN HEMISQUALANE
SILICONE FREE
SULFATE FREE
COLOR SAFE
VEGAN
CRUELTY FREE

YOUR BEST, FRIZZ-FREE HAIR

Efficacious, science-backed silicone free formulas powered by our hero ingredient, Hemisqualane.

MADE FOR YOUR NEEDS

Haircare that is inclusive for all hair types, designed with hair goals in mind.

HEALTHY FOR YOUR HAIR AND THE PLANET

Truly clean haircare made with sustainable ingredients and packaging.

Discover The
One-Ingredient
Revolution