25% OFF SITEWIDE

Stock up during our last sale of the year!

Code: NEWHAIR25

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WE LOVE THE HAIR YOU HAVE

Whether you’re embracing your natural texture or changing it completely - JVN empowers you to celebrate your beauty with haircare that makes it effortless

Whether you’re embracing your natural texture or changing it completely - JVN empowers you to celebrate your beauty with haircare that makes it effortless

25% OFF SITEWIDE
USE CODE NEWHAIR25

TAKE AN EXTRA 30% OFF

Save on limited edition sets while they last

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Best Sellers

JVN Styler Complete Air Dry Cream Complete Air Dry Cream | Styling Cream For Curly & Wavy Hair | JVN sulfate-free silicone-free sustainable
Editor's Pick

Complete

Air Dry Cream
Frizz fighting texture enhancer for soft hold
$28
Frizz fighting texture enhancer for soft hold
JVN Treatment Complete Instant Recovery Serum Complete Instant Recovery Serum | Hair Heat Protectant Serum sulfate-free silicone-free sustainable

Complete

Instant Recovery Serum
Repairing and protecting style primer
$32
Repairing and protecting style primer
Embody Volumizing Shampoo

Embody

Volumizing Shampoo
Thickening and gently clarifying shampoo for thin or fine hair
$24
Thickening and gently clarifying shampoo for thin or fine hair
Complete Nourishing Shine Drops

Complete

Nourishing Shine Drops
Ultra lightweight shine and smoothing hair oil
$26
Ultra lightweight shine and smoothing hair oil
Perfèct The Essential Dry Shampoo
New

Perfèct

The Essential Dry Shampoo
Instant oil absorbing and scalp refreshing dry shampoo
$28
Instant oil absorbing and scalp refreshing dry shampoo
JVN Treatment Complete Pre-Wash Scalp Oil JVN Pre-Wash Scalp Oil | Rosemary-Infused Scalp Treatment sulfate-free silicone-free sustainable. Complete Pre-Wash Scalp Oil on a pink background with 1% For The Planet Member logo.
New & Improved

Complete

Pre-Wash Scalp Oil
Rosemary-infused scalp and hair strengthening treatment oil
$32
Rosemary-infused scalp and hair strengthening treatment oil
Complete Leave-In Conditioning Mist

Complete

Leave-In Conditioning Mist
Lightweight detangler and leave-in conditioner
$24
Lightweight detangler and leave-in conditioner
Smooth Out That Frizz Set
Smooth Out That Frizz Set
Must-have essentials for fierce, frizz-free style
$88 $110
Must-have essentials for fierce, frizz-free style
Effortless Curls & Waves Set
Effortless Curls & Waves Set
All the essentials for frizz-free waves and curls
$86 $108
All the essentials for frizz-free waves and curls
JVN Shampoo NEW Nurture Hydrating Shampoo Nurture Hydrating Shampoo | Moisturizing Shampoo | JVN sulfate-free silicone-free sustainable

Nurture

Hydrating Shampoo
Instantly moisturizing & deeply nourishing shampoo for dry hair
$24
Instantly moisturizing & deeply nourishing shampoo for dry hair
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Hair Sets

Style For Days Set
travel size
+ EXTRA 30% OFF
Style For Days Set
Your go-to kit for a quick style & refresh anywhere, anytime
$18 $39
Your go-to kit for a quick style & refresh anywhere, anytime
All Around Styling Set
travel size
+ EXTRA 30% OFF
All Around Styling Set
A set of three bestselling hair essentials for endless styling possibilities
$25 $57
A set of three bestselling hair essentials for endless styling possibilities
Trusted Trio Travel Essentials
travel size
Trusted Trio Travel Essentials
3 bestselling icons for healthy scalp & frizz-free style
$42 $62
3 bestselling icons for healthy scalp & frizz-free style
Effortless Curls & Waves Set
Effortless Curls & Waves Set
All the essentials for frizz-free waves and curls
$86 $108
All the essentials for frizz-free waves and curls
Smooth Out That Frizz Set
Smooth Out That Frizz Set
Must-have essentials for fierce, frizz-free style
$88 $110
Must-have essentials for fierce, frizz-free style
Quick & Easy Bestsellers Set
Quick & Easy Bestsellers Set
Soothe, prime & fight frizz for effortless style
$78 $92
Soothe, prime & fight frizz for effortless style

Tangle-Free Trio
Tangle-Free Trio
The secret to your smoothest, softest, shiniest strands
$60 $70
The secret to your smoothest, softest, shiniest strands
Self Care Starter Set
travel size
Self Care Starter Set
All the essentials in one take-anywhere kit
$69 $127
All the essentials in one take-anywhere kit
Define, Refine & Refresh Trio
New
Define, Refine & Refresh Trio
Create effortless, shiny style & keep it fresh for days
$70 $82
Create effortless, shiny style & keep it fresh for days
JVN hair care products including a tube, spray, and stick on a beige background with a discount label.
New
No-Heat Styling Essentials
3 quick & easy must-haves for heat-free style success
$63 $74
3 quick & easy must-haves for heat-free style success
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DISCOVER YOUR PERFECT HAIR ROUTINE

Get personalized haircare recommendations when you take our 2 minute, expert stylist-crafted hair quiz.

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SILICONE FREE
SULFATE FREE
COLOR SAFE
VEGAN
CRUELTY FREE

SHAMPOOS & CONDITIONERS

Silicone-free formulations for all hair types

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TREATMENTS & STYLERS

Create effortless style and healthier hair

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THE WORD IS OUT ABOUT JVN

"This super lightweight styling cream made me believe that salon-quality at-home blowouts are possible.”

"This product has made it possible for me to just wash my hair, rub some of this cream through my ends, and go about my day, when I used to spend hours styling."

[This] doesn’t weigh hair down, but most importantly it lives up to its claims. When I prep my hair with it and blow it out, my hair stays smooth and soft until my next wash day."

“If you constantly wake up with dryness, breakage, and pesky tangles, this revitalizing mist from the hair guru himself will nourish your hair in seconds."

"This scalp oil is hydrating but washes out easily. Not only does it help detox the scalp, but the strengthening ingredients reduce breakage in compromised strands.”

CREATED BY HAIR STYLIST, JVN

Growing up, Jonathan Van Ness struggled to find where they belonged—until they discovered the salon. It became a safe place of community, confidence, and beauty, where they embraced their own texture and learned to work with all hair types. Recognizing the need for accessible products that celebrate and enhance every texture, Jonathan set out to create a haircare range formulated for their client’s hair goals vs hair type – moisture, strength and volume – to bring out the best in everyone.

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