72 HOURS OF HYDRATION

Free full-size Hydration Mask when you spend $100

SHOP NOW

WE LOVE THE HAIR YOU HAVE

Whether you’re embracing your natural texture or changing it completely - JVN empowers you to celebrate your beauty with haircare that makes it effortless

Best Sellers

JVN sets product Effortless Curls & Waves Set Effortless Curls & Waves Set | Products For Wavy Hair | JVN sulfate-free silicone-free sustainable
The Gift of Gorgeous Curls & Waves Set
All the essentials for frizz-free waves and curls
$86 $108
All the essentials for frizz-free waves and curls
JVN Styler Complete Air Dry Cream Complete Air Dry Cream | Styling Cream For Curly & Wavy Hair | JVN sulfate-free silicone-free sustainable
Editor's Pick

Complete

Air Dry Cream
Frizz fighting texture enhancer for soft hold
$28
Frizz fighting texture enhancer for soft hold
JVN Styler Revive Rapid Repair Bond Gloss Revive Rapid Repair Bond Gloss | Repairing Shine Treatment | JVN sulfate-free silicone-free sustainable
New

Revive

Rapid Repair Bond Gloss
2-in-1 intense shine and bond repairing treatment
$36
2-in-1 intense shine and bond repairing treatment
JVN Treatment Complete Pre-Wash Scalp Oil JVN Pre-Wash Scalp Oil | Rosemary-Infused Scalp Treatment sulfate-free silicone-free sustainable. Complete Pre-Wash Scalp Oil on a pink background with 1% For The Planet Member logo.
New & Improved

Complete

Pre-Wash Scalp Oil
Rosemary-infused scalp and hair strengthening treatment oil
$32
Rosemary-infused scalp and hair strengthening treatment oil
JVN Treatment Complete Instant Recovery Serum Complete Instant Recovery Serum | Hair Heat Protectant Serum sulfate-free silicone-free sustainable

Complete

Instant Recovery Serum
Repairing and protecting style primer
$32
Repairing and protecting style primer
JVN sets product Smooth Out That Frizz Set Smooth Out That Frizz Set | Products for Frizzy Hair | JVN Hair sulfate-free silicone-free sustainable
Smooth Out That Frizz Set
Must-have essentials for fierce, frizz-free style
$88 $110
Must-have essentials for fierce, frizz-free style
JVN Styler Complete Nourishing Shine Drops Nourishing Shine Drops | Smoothing Oil For Sleek & Shiny Hair | JVN sulfate-free silicone-free sustainable

Complete

Nourishing Shine Drops
Ultra lightweight shine and smoothing hair oil
$26
Ultra lightweight shine and smoothing hair oil
JVN Treatment Complete Leave-In Conditioning Mist JVN Leave-In Conditioning Mist | Detangling Conditioning Spray | JVN sulfate-free silicone-free sustainable

Complete

Leave-In Conditioning Mist
Lightweight detangler and leave-in conditioner
$24
Lightweight detangler and leave-in conditioner
JVN sets product Quick & Easy Bestsellers Set Quick & Easy Best Sellers Set | JVN Hair sulfate-free silicone-free sustainable
Quick & Easy Bestsellers Set
Soothe, prime & fight frizz for effortless style
$78 $92
Soothe, prime & fight frizz for effortless style

JVN sets product Start to Finish Bestsellers Set Start to Finish Bestsellers Set | JVN Hair sulfate-free silicone-free sustainable
Say "You're Gorg" with Bestsellers Set
All the essentials for frizz-free waves and curls
$105 $140
All the essentials for frizz-free waves and curls

DISCOVER ALL PRODUCTS

1 STEP TO HEALTHIER HAIR

Soothe your scalp & reduce breakage by 93% with Pre-Wash Scalp Oil

SHOP NOW

Hair Sets

JVN Treatment Scalp Massage Moments (3-Pack) Scalp Massage Moments (3-Pack) sulfate-free silicone-free sustainable
New & Improved
Scalp Massage Moments (3-Pack)
120-day supply of our strengthening & soothing scalp treatment oil
$72 $96
120-day supply of our strengthening & soothing scalp treatment oil
JVN sets product Strong & Shiny Style Set Strong & Shiny Style Set sulfate-free silicone-free sustainable
New
Spend Quality Time With Shine Set
Exclusive essentials for shine, repair & all-day frizz control
$82 $96
Exclusive essentials for shine, repair & all-day frizz control
JVN sets product Effortless Curls & Waves Set Effortless Curls & Waves Set | Products For Wavy Hair | JVN sulfate-free silicone-free sustainable
The Gift of Gorgeous Curls & Waves Set
All the essentials for frizz-free waves and curls
$86 $108
All the essentials for frizz-free waves and curls
JVN sets product Start to Finish Bestsellers Set Start to Finish Bestsellers Set | JVN Hair sulfate-free silicone-free sustainable
Say "You're Gorg" with Bestsellers Set
All the essentials for frizz-free waves and curls
$105 $140
All the essentials for frizz-free waves and curls

JVN sets product Damaged Hair Repair & Protect Set Damaged Hair Repair & Protect Set sulfate-free silicone-free sustainable
New
Serve Repair for Your Hair Set
Our hand curated routine for damage repair, heat-protection & shine
$131 $174
Our hand curated routine for damage repair, heat-protection & shine
JVN sets product Smooth Out That Frizz Set Smooth Out That Frizz Set | Products for Frizzy Hair | JVN Hair sulfate-free silicone-free sustainable
Smooth Out That Frizz Set
Must-have essentials for fierce, frizz-free style
$88 $110
Must-have essentials for fierce, frizz-free style
JVN sets product Quick & Easy Bestsellers Set Quick & Easy Best Sellers Set | JVN Hair sulfate-free silicone-free sustainable
Quick & Easy Bestsellers Set
Soothe, prime & fight frizz for effortless style
$78 $92
Soothe, prime & fight frizz for effortless style

JVN sets product Trusted Trio Travel Essentials JVN Trusted Trio Essentials | Hair Styling & Repairing Care sulfate-free silicone-free sustainable
travel size
Trusted Trio Travel Essentials
Your simple start to finish routine for healthy hair & defined texture
$39 $58
Your simple start to finish routine for healthy hair & defined texture
JVN sets product Treat & Style Travel Set Treat and Style Travel Set | JVN Hair sulfate-free silicone-free sustainable
travel size
Treat & Style Travel Set
On-the-go essentials for healthy, hydrated, frizz-free style
$49 $61
On-the-go essentials for healthy, hydrated, frizz-free style
JVN sets product Sleek & Smooth Blowout Set Smooth & Soft Blowout Routine | Products For Sleek Hair | JVN Hair sulfate-free silicone-free sustainable
Sleek & Smooth Blowout Set
All the essentials for lasting, frizz-free style
$104 $138
All the essentials for lasting, frizz-free style
SHOP ALL SETS

TAKE THE HAIR QUIZ

Get personalized hair routine recommendations in 2 minutes

ENJOY 20% OFF
SILICONE FREE
SULFATE FREE
COLOR SAFE
VEGAN
CRUELTY FREE

SHAMPOOS & CONDITIONERS

Silicone-free formulations for all hair types

Shop Now

TREATMENTS & STYLERS

Create effortless style and healthier hair

Shop Now
THE WORD IS OUT ABOUT JVN

"This super lightweight styling cream made me believe that salon-quality at-home blowouts are possible.”

"This product has made it possible for me to just wash my hair, rub some of this cream through my ends, and go about my day, when I used to spend hours styling."

[This] doesn’t weigh hair down, but most importantly it lives up to its claims. When I prep my hair with it and blow it out, my hair stays smooth and soft until my next wash day."

“If you constantly wake up with dryness, breakage, and pesky tangles, this revitalizing mist from the hair guru himself will nourish your hair in seconds."

"This scalp oil is hydrating but washes out easily. Not only does it help detox the scalp, but the strengthening ingredients reduce breakage in compromised strands.”

CREATED BY HAIR STYLIST, JVN

Growing up, Jonathan Van Ness struggled to find where they belonged—until they discovered the salon. It became a safe place of community, confidence, and beauty, where they embraced their own texture and learned to work with all hair types. Recognizing the need for accessible products that celebrate and enhance every texture, Jonathan set out to create a haircare range formulated for their client’s hair goals vs hair type – moisture, strength and volume – to bring out the best in everyone.

Learn More