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New! Nurture Intense Hydration Mask

New! Nurture
Intense Hydration Mask

72 Hours of Frizz Control
in Just 3 Minutes

Experience instant, lasting moisture and frizz control in minutes* for your softest, smoothest hair. Featuring a first-of-its-kind Triple Hydration System powered by clean & vegan Keratris, dry hair and split ends will live Hydrated Ever After.

Experience instant, lasting moisture in minutes* for your softest, smoothest hair ever. Featuring a first-of-its-kind, Keratris powered Triple Hydration System, your hair will live Hydrated Ever After.

Instantly hydrates, retains moisture & controls frizz for up to 72 hours after one use*

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*In a controlled study using bleached hair swatches
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why your hair will love it

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Instantly hydrated for up to 72 hours

Long Lasting Hydration

Instantly hydrates & retains moisture for up to 72 hours

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Leaves hair 15x easier to comb for softer feeling strands & shine

Detangles

Leaves hair 15x easier to comb

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Improves the appearance of split ends & smooths frizz

Softens & Smooths

Smooths frizz & nourishes split ends for sleeker strands

What is Keratris?

Our innovative vegan alternative to hydrolyzed keratin

JVN prides itself on using truly effective, sustainable ingredients that are formulated for all hair types.

How Keratris Works

Boosts hydration and shine while reducing frizz by nourishing the cuticle layer

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UPCYCLED ORANGES
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Keratris

An orange-derived vegan keratin alternative that hydrates, reduces frizz & increases shine.

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Hemisqualane

Helps improve hair health & strength instantly & over time.

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Amino acids

Smooths hair cuticle for a silkier feel & reduces the look of split ends.

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“This formula instantly improves hair health while restoring strength, moisture, and vitality to all hair types. For anyone who wants stronger and smoother hair, this is for you!”

- JONATHAN VAN NESS, Celebrity Hairstylist and Founder of JVN HAIR

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HOW DO YOU USE IT?

HOW DO YOU USE IT?

Step 1

Gently wash with JVN Shampoo. Rinse.

Step 2

Apply to mid lengths & ends in place of conditioner 1x per week.

Step 3

Leave on for 3-5 minutes before rinsing thoroughly. Obsess over your softer, smoother strands.

15x easier to comb after one use*

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*In a controlled hair swatch study, after one use
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100% said hair felt more nourished and hydrated**

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**Based on a 21-day consumer study of 35 subjects used once per week
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97% saw a reduction in the appearance of split ends**

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**Based on a 21-day consumer study of 35 subjects used once per week
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FAQs

Nurture Intense Hydration Mask

Can I use this on fine hair?+ -

What’s in the triple hydration system?+ -

What is Keratris?+ -

How often should I use Nurture Intense Hydration Mask?+ -

WHAT WE’RE ABOUT

Created by celebrity hairstylist Jonathan Van Ness this is haircare made for everyone. Made with science-backed Hemisqualane, JVN gives you your best hair with no frizz and no silicones.

About Jvn

all of our products are

MADE WITH HEMISQUALANE

Silicone- free

Sulfate-free

Color- safe

vegan

Cruelty-Free

OOPS, UNSUCCESSFUL

We love this product for you, a lot of others are trying to buy it too.

SOMETHING'S, WRONG

Sorry, about that, our wires must have gotten crossed somewhere.

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