Apply desired amount to wet hair and scalp, massage to lather, then rinse.
JVN TIP
Twice as nice: if you use a lot of product, or started your hair routine with Complete Pre-Wash Scalp Oil, shampoo once to remove dirt and product, and then again to get the full ingredient benefits of the shampoo.
ingredients
+-
HEMISQUALANE
Smoothes, strengthens, and moisturizes. Protects color and reduces damage.
Caffeine
Helps stimulate follicles and scalps to encourage healthy hair growth.
Apply desired amount to wet hair and scalp, massage to lather, then rinse.
JVN TIP
Lather up: when shampooing, focus lathering the product on the scalp first at the front and the crown, then underneath at the nape of your neck for a full head clean.
ingredients
+-
HEMISQUALANE
Improves hair health and strength instantly and over time. Smoothes, strengthens, protects color and reduces damage.
Apply desired amount to wet hair and scalp, massage to lather, then rinse
JVN TIP
There’s a better way to wash: always make sure when shampooing that you're massaging the hair in the direction of your hair growth, never side-to-side, in order to protect the cuticle.
ingredients
+-
HEMISQUALANE
Improves hair health and strength instantly and over time. Smoothes, strengthens, protects color and reduces damage.
Ceramides
Help to repair split ends and lock in moisture for improved resilience, strength and shine.
Jojoba Esters
Mimics hair lipids and fills in cracks in the cuticles to increase hair strength.
Caffeine: helps stimulate follicles and scalp to encourage healthy hair growth.
Aloe leaf juice: helps to hydrate hair and soothe scalp.
Before
After
Before
After
NURTURE HYDRATING SHAMPOO
Aloe Leaf Juice: helps to hydrate hair
• Panthenol: helps fortify hair to restore shine and luster.
Before
After
Before
After
UNDAMAGE STRENGTHENING SHAMPOO
Ceramides: help to repair split ends and lock in moisture for improved resilience, strength and shine.
Jojoba Esters: mimics hair lipids and fills in cracks in the cuticles to increase hair strength.
SEE THE CLINICAL RESULTS
What We’re All About
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Created by celebrity hairstylist Jonathan Van Ness, JVN is performance haircare for everyone. Made with clean, sustainable and science-backed ingredients, this is haircare that works while still being safe for our gorgeous earth.
My hair is thinning, will this help thicken my hair?+-
If your hair is thinning, this is a great collection for you. This is a body-building collection that will provide volume without buildup. The ingredients, like hemisqualane, will help to strengthen your hair and reduce damage.
Is this considered a "clarifying" shampoo?+-
Yes, we consider this to be a clarifying shampoo for decongesting and revitalizing the scalp.
Is this safe for color treated hair?+-
Yes, this is safe for color treated hair.
Nurture
HYDRATING SHAMPOO
What hair texture is this best suited for?+-
All hair textures will benefit from this collection, this is best for someone who wants to increase and maintain moisture to hair and reduce frizz without weighing it down.
Is this packaging recyclable?+-
Yes, you can recycle the bottle but will need to throw out the pump. Note, the pump is 55% post-consumer recycled.
Is this safe for color treated hair?+-
Yes, this is safe for color treated hair.
What is the ingredient that minimizes frizz?+-
Hemisqualane helps to reduce damage and frizz! In our clinical studies it reduced frizz by 29%!
What is the ingredient that "richly lathers"?+-
The plant based cleansing agents including lauryl glucoside and cocoa glucoside.
Will there be a film left on the hair?+-
No, your hair will be soft and hydrated.
UNDAMAGE
STRENGTHENING SHAMPOO
Is this safe for color treated hair?+-
Yes, this is safe for color treated hair.
Will this help decrease split ends?+-
Yes, the ceramides in this shampoo will help to repair split ends and improve resilience and shine.
Will this help color from fading?+-
Yes, hemisqualane works to protect hair from color fade. This will moisturize and strengthen your hair.
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