JVN SHAMPOO

Wash Your Way

Always cleansing, never stripping or drying, our Shampoo formulas are here to provide hydration, strength and volume to all hair types.

EMBODY

DAILY VOLUMIZING SHAMPOO

Builds body and invigorates the scalp

How to use + -

Apply desired amount to wet hair and scalp, massage to lather, then rinse.

JVN TIP

Twice as nice: if you use a lot of product, or started your hair routine with Complete Pre-Wash Scalp Oil, shampoo once to remove dirt and product, and then again to get the full ingredient benefits of the shampoo.

ingredients + -

HEMISQUALANE

Smoothes, strengthens, and moisturizes. Protects color and reduces damage.


Caffeine

Helps stimulate follicles and scalps to encourage healthy hair growth.


Aloe leaf juice

Helps to hydrate hair and soothe scalp.


View the Full Ingredient List

NURTURE

HYDRATING SHAMPOO

Weightlessly cleanses and hydrates

How to use + -

Apply desired amount to wet hair and scalp, massage to lather, then rinse.

JVN TIP

Lather up: when shampooing, focus lathering the product on the scalp first at the front and the crown, then underneath at the nape of your neck for a full head clean.

ingredients + -

HEMISQUALANE

Improves hair health and strength instantly and over time. Smoothes, strengthens, protects color and reduces damage.


Aloe Leaf Juice

Helps to hydrate hair


Panthenol

Helps fortify hair to restore shine and luster.


View the Full Ingredient List

UNDAMAGE

STRENGTHENING SHAMPOO

Strengthen, repair, and protect

How to use + -

Apply desired amount to wet hair and scalp, massage to lather, then rinse

JVN TIP

There’s a better way to wash: always make sure when shampooing that you're massaging the hair in the direction of your hair growth, never side-to-side, in order to protect the cuticle.

ingredients + -

HEMISQUALANE

Improves hair health and strength instantly and over time. Smoothes, strengthens, protects color and reduces damage.


Ceramides

Help to repair split ends and lock in moisture for improved resilience, strength and shine.


Jojoba Esters

Mimics hair lipids and fills in cracks in the cuticles to increase hair strength.


View the Full Ingredient List

BENEFITS OF JVN SHAMPOO

Before
After
Before
After

EMBODY DAILY VOLUMIZING SHAMPOO

Caffeine: helps stimulate follicles and scalp to encourage healthy hair growth. Aloe leaf juice: helps to hydrate hair and soothe scalp.
Before
After
Before
After

NURTURE HYDRATING SHAMPOO

Aloe Leaf Juice: helps to hydrate hair • Panthenol: helps fortify hair to restore shine and luster.
Before
After
Before
After

UNDAMAGE STRENGTHENING SHAMPOO

Ceramides: help to repair split ends and lock in moisture for improved resilience, strength and shine. Jojoba Esters: mimics hair lipids and fills in cracks in the cuticles to increase hair strength.

SEE THE CLINICAL RESULTS

What We’re All About

Created by celebrity hairstylist Jonathan Van Ness, JVN is performance haircare for everyone. Made with clean, sustainable and science-backed ingredients, this is haircare that works while still being safe for our gorgeous earth.

About JVN

all of our products are

  • made with clean hemisqualane
  • Silicone-free
  • Sulfate free
  • Color-safe
  • Vegan

FAQS

EMBODY

DAILY VOLUMIZING SHAMPOO

My hair is thinning, will this help thicken my hair?+ -

If your hair is thinning, this is a great collection for you. This is a body-building collection that will provide volume without buildup. The ingredients, like hemisqualane, will help to strengthen your hair and reduce damage.

Is this considered a "clarifying" shampoo?+ -

Yes, we consider this to be a clarifying shampoo for decongesting and revitalizing the scalp.

Is this safe for color treated hair?+ -

Yes, this is safe for color treated hair.

Nurture

HYDRATING SHAMPOO

What hair texture is this best suited for?+ -

All hair textures will benefit from this collection, this is best for someone who wants to increase and maintain moisture to hair and reduce frizz without weighing it down.

Is this packaging recyclable?+ -

Yes, you can recycle the bottle but will need to throw out the pump. Note, the pump is 55% post-consumer recycled.

Is this safe for color treated hair?+ -

Yes, this is safe for color treated hair.

What is the ingredient that minimizes frizz?+ -

Hemisqualane helps to reduce damage and frizz! In our clinical studies it reduced frizz by 29%!

What is the ingredient that "richly lathers"?+ -

The plant based cleansing agents including lauryl glucoside and cocoa glucoside.

Will there be a film left on the hair?+ -

No, your hair will be soft and hydrated.

UNDAMAGE

STRENGTHENING SHAMPOO

Is this safe for color treated hair?+ -

Yes, this is safe for color treated hair.

Will this help decrease split ends?+ -

Yes, the ceramides in this shampoo will help to repair split ends and improve resilience and shine.

Will this help color from fading?+ -

Yes, hemisqualane works to protect hair from color fade. This will moisturize and strengthen your hair.

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